Introducing BialousLaw.com

Todd Bialous, founder and principal of Bialous Law, came to SCG Creative because his law firm's digital presence did not match its physical, offline brand.

We created a strategy to reposition Bialous Law as the anti-lawyer. Our designers crafted a visual identity and website that spoke to the law firm's values of compassion, personalized interactions, transparency in communication and of setting things right. At the forefront of this new website design is the "Listen • Explain • Restore" process that every client can expect with their Bialous Law experience. 

For this project we designed and developed the website, created a visual identity and produced a photo/video shoot. 

See the website design at bialouslaw.com. Check back for an update on the videoshoot!

A Brand New Brand in Just 3 Weeks - Post Acute Recovery Launch

Need a brand and a website built within 3 weeks? Come to SCG Creative - because we just did that. 

Post Acute Recovery (PAR) is a transformative, innovative behavioral healthcare network dedicated to a unique mission – helping individuals in recovery maintain their life in the real world as they rebuild healthy, self-directed lives.

The PAR cofounders recognized that something is missing in the existing continuum of care – an established network to manage addiction recovery for individuals striving to function and succeed in the real world. The PAR team made it their mission to improve the experiences of all those touched by the behavioral healthcare system - from clinicians to healthcare providers. They provide the most advanced resources to enable behavioral healthcare clinicians to do what they do best – provide dedicated care for individuals in recovery. The PAR Outpatient Network provides high standards of care, full support for providers and benefits for industry partners.

The SCG team worked hand-in-hand with the PAR team to collaborate and build up a brand that reflected their innovative voice within the healthcare industry. After a three week sprint, we delivered a logo design, visual identity, tagline, messaging, website, social media platforms, business cards and stationary.

Learn more at postacuterecovery.com

Bovina Valley Farms Brand Launch!

We are so excited to share our latest brand build of one of the most delicious projects we have worked on. Nestled at the foot of the picturesque Catskills Mountains in upstate New York, Bovina Valley Farms is a family-owned farm dedicated to good food, good practices and good people. Bovina Valley Farms is a sustainable producer of handmade, artisanal organic cheese, meats and maple syrup.

Starting with a deep dive into industry and competitive research, SCG Creative formulated a roadmap to help Bovina Valley Farms find its voice, reach new customers and expand its market reach. We crafted the farm's brand voice, value propositions and unique selling points which ultimately culminated in the tagline "An Upstate of Mind." 

Repositioning Bovina Valley Farms to appeal to high end chefs and consumers who value ethical farming practices, we built a visual identity that pays homage to traditional small family farms in a modern style. We created a robust e-commerce website and revitalized the packaging design of the products. 

Projects: Branding, Research, Strategy, Positioning, Visual Identity, Web Design + Development, Packaging Design